Nurture your baby's development scientifically
Support your baby's cognitive development with expert-approved toys and activities.
10,000+ happy families use CogniToyz
Support all 6 areas of early development
Every activity is mapped to the cognitive domains experts watch in a baby's earliest years.
Attention
Memory
Perception
Language
Executive
Social
A calmer way to support your baby's growth
No screens, no guesswork — just expert-guided play and progress you can actually see.
See exactly where your baby is thriving
Each session feeds a simple, visual picture of your baby's progress across attention, memory, language and more — so you always know what to focus on next.
- Progress mapped to 6 cognitive domains
- Plain-language summaries, no jargon
- Weekly highlights and gentle nudges
A little something new to try every day
Open the app to a fresh, age-appropriate activity that takes minutes to set up with toys you already have at home. Building a habit has never felt this light.
- Picked for your baby's exact age
- Step-by-step, screen-free instructions
- Five spare minutes is all it takes
Celebrate the milestones that matter
Little wins add up. CogniToyz keeps a warm record of every milestone so you can look back on just how far your little one has come.
- Milestone reminders, never spammy
- A keepsake timeline of firsts
- Encouraging, not competitive
Smart toy recommendations
Hand-picked, expert-vetted toys matched to your baby's stage — with somewhere to buy them when you're ready.
Guided play & games
A growing library of activities designed with child-development specialists, each with clear, calm guidance.
Guidance for parents
Short, practical reads from pediatric experts that help you understand the why behind every stage.
How It Works?
3 easy steps
Sign up
Create your free account with email
Create Baby Profile
Enter your baby's age and basic information
Play, learn and grow
Explore toys and track progress
What Parents Say
Real parents, real routines, real progress.
“Thanks to CogniToyz, I can track Elif’s progress much better. The recommended toys really work!”
“The expert advice is invaluable. I see great improvement in Ahmet’s motor skills.”
“I love that it's screen-free. The five-minute daily activities fit perfectly into our routine.”
Ready to begin?
Join families giving their little ones a joyful, screen-free start in cognitive development.
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